AI content checker that shows which client pages read like stock AI, and why

An AI detector hands you its guess at who wrote a text, and the next detector guesses differently. MarketingTracer rates every page of every client site on how much it sounds like stock AI writing and highlights the sentences that pushed the number up, and why. A guess starts an argument; a marked sentence gets rewritten.

Every page

Scored from 0 to 100 in the on-page scan.

The sentences

The lines that sound like stock AI, and why.

Whole site

All pages in one table, worst first.

Your brand

Your domain and your logo, for every client.

Marked sentences on every page you scan

Click the AI signals tab of any page in the on-page scan. Three small cards open it: the AI score, the number of paragraphs that look like AI text, and the reading level.

Under 30 is Few AI signals, 30 to 59 is Some AI signals and 60 and up is Many AI signals, words you can repeat to a client as they stand.

What we found lists the patterns on that page, Stock AI phrases or Few concrete details for example, and each one filters the text underneath. Hover over a highlighted line to see its pattern. Paragraphs carry a label too, so your rewrite list is done before you finish scrolling.

Before pitching, open the prospect's worst pages

Most agencies bring rankings to a pitch. A week before the meeting, add the prospect's site and open On-page > AI crawlers: further down, "AI signals in your texts" ranks every page by score with its main signals. Read the top three. Then put their own service page on the screen, the one that could belong to any agency, and point at the lines. The top of that screen says whether AI search engines can reach their site.

Send writers sentences instead of a percentage

Until now a delivery could end in a standoff: your detector said AI, the writer's two other detectors said human, and the page went live as it was.

Now you open the new page's AI signals tab and forward the highlighted sentences, each with its pattern name. Those lines come back rewritten and nothing else changes. Writers who ask why get our guide to AI writing patterns. Your client never sees the back and forth, just a page that sounds like their business.

Client doubts about AI copy become a rewrite plan

Sooner or later a client mails you an article on AI content and asks one thing: is our site like this, or do you write everything with ChatGPT?

Answer with the overview on your own domain, top of the table first. Decide which pages get rewritten, then fill them with what no competitor can copy, from this client's prices to the people who pick up the phone. At the next review those pages sit further down the same table. Your renewal talk starts there.

Start checking a client site in three steps

AI signals comes with the on-page scan, so there is nothing to install.

Add the client's site and wait for the first crawl.
Open On-page > AI crawlers to see the whole site, or one page's AI signals tab to see its sentences.
Hand your client a login on your white-label domain.

Who gets the most out of the AI content checker

Agencies run it between a writer's delivery and the monthly report and sell rewrites from the table. A freelancer with a handful of sites checks their own copy before the client's detector does, and fixes the marked lines first. In-house marketers with one big site finally find the pages someone rushed out years ago and turn them into this quarter's rewrites.

FAQ

What is an AI content checker?

Software that rates how closely a text resembles what AI writing tools produce. The usual kind scores the text you paste in. MarketingTracer's checker runs on every page of every site in your scan.

How far can I trust the AI score?

Far enough to decide what to rewrite, not far enough to accuse anyone, and the app tells you so on screen. Edited AI copy with real facts in it is meant to score low. In our own test on 17 October 2026, texts people wrote before 2022 scored between 1 and 10, while unedited ChatGPT copy scored 100.

How does it compare with GPTZero and other AI detectors?

Detectors guess the author; MarketingTracer names the pattern. GPTZero, Originality.ai and ZeroGPT each estimate how likely it is that AI generated a text and highlight the sentences they suspect. MarketingTracer checks every page of every client site under your own brand, and never claims who wrote the text.

Can a high AI score cost my client rankings?

Not on its own. Google has said it rewards helpful content no matter how it was made, and MarketingTracer keeps the AI score out of its SEO score. Fix the page for its reader, who has seen that stock phrasing on ten other sites already.

Which languages get a score?

English and Dutch. A page in any other language, or one with very little main text, stays unscored. Highlighted sentences load within 10 to 30 seconds of opening a page.

Can I turn the check off for one client?

Yes, site by site: an admin turns it off under Rules. Clients who keep it find it on your domain next to the rest of your white-label scan.

What does the AI content checker cost?

No charge per page checked, since no AI model reads your pages. Plans are on the pricing page.

Other MarketingTracer tools for agencies

The on-page SEO scan that runs this check, white label SEO, the AI Overview tracker and the SEO MCP.

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